Graphics

Cannon Design’s graphic designers function as an in-house graphics resource, taking full advantage of the firm’s architectural, planning, interior design, and engineering capabilities and collaborative environment to provide integrated graphic and environmental design solutions. Our clients span the healthcare, research, higher education, K-12, corporate/commercial, and government markets.

Cannon Design offers a range of graphic and environmental design services.

  • Hayes, Christopher T.

    Christopher T. Hayes

    Associate Principal

    A widely recognized expert in environmental graphics for a variety of influential clients, Christopher T. Hayes has over 14 years of experience in environmental graphics, wayfinding, master planning, corporate identity/branding, and print communications. His diverse portfolio includes higher education facilities, museum development and design, corporate headquarters, and urban master plans, including the award winning Richmond Olympic Oval. At Cannon Design, he is responsible for all aspects of environmental graphic services and oversees design, client management, budgeting and scheduling. Hayes earned a bachelor’s degree from the Maryland Institute College of Arts and is a member of the Society of Environmental Graphic Design.

Brand And Identity Development

Our Brand and Identity Development services help you communicate your brand to your audience – whether through development of a new, memorable identity or contemporary application of an existing brand identity program. We specialize in integrated brand solutions that include print, signage, and three-dimensional spaces.

Fundraising And Donor Recognition

Our graphic designers can also assist in the planning, development, design, and execution of Fundraising and Donor Recognition print campaigns – to communicate your message, raise construction funds, or recognize groups and individuals for their contributions.

Wayfinding And Signage

We develop Wayfinding and Signage solutions ranging from pedestrian and vehicular systems for entire campuses to programs for individual buildings. These innovative, cost-effective, branded, and easily maintained systems ensure consistency with existing architectural and interior character and may incorporate light and sound as well as more traditional graphic elements.

Environmental Graphics

We offer a range of Environmental Graphics services for museums, visitor centers, exhibits and tradeshows, retail and information displays, and memorial and donor recognition programs. Combining the disciplines of architecture, interior design, and graphic and industrial design, we draw upon elements of photography, illustration, typography, color, sound, light, and shape to create distinctive, memorable, and lasting interactive environments.

  • Albany City School District
  • Ave Maria University
  • BC Hall of Fame
  • BC Pavilion Corporation
  • BJC Healthcare/Washington University School of Medicine
  • Barry University
  • Bassett Healthcare
  • Bermuda Hospitals Board
  • Boston Medical Center
  • Boston University
  • Buffalo City School District
  • California State University, Long Beach
  • Camosun College
  • Canisius College
  • City of Richmond
  • Coppin State University
  • DePaul University
  • Eastern Illinois University
  • Eckerd College
  • Endowment for the United States Air Force Academy
  • Episcopal High School
  • General Growth Properties
  • Georgetown University
  • Gettysburg College
  • Grommet Island
  • Infrastructure Ontario Healthcare
  • John F. Kennedy Center
  • Kaleida Health System
  • King Faisal Specialist Hospital
  • LSU Baseball Hall of Fame
  • Lindner Center of HOPE
  • Mercersburg Academy
  • Missouri State University
  • Niagara College, Canada
  • Niagara County Community College
  • Niagara Wheatfield Central School District
  • Northern Arizona University
  • Northern Health Authority
  • Notre Dame Stinson Remick Hall
  • Nova Southeastern University
  • Ocean Beach Club Resort
  • Ottawa Sports and Entertainment Group
  • Roosevelt Union Free School District
  • Sentara Health Care
  • Sidwell Friends School
  • Simon Wiesenthal Center
  • State University of New York System
  • State University of New York at Buffalo
  • Tata Consultancy Services
  • Tata Trust
  • Texas Christian University
  • Tidewater Community College, Norfolk Campus
  • University of Wisconsin at Madison
  • University of Wisconsin, Oshkosh
  • University of the District of Columbia
  • Vancouver Island Health Authority
  • Virginia Tech
  • Western State Hospital

Episcopal High School

Centennial Gymnasium Addition

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All Sports Hall of Fame & Wayfinding/Signage

A 60,000 sf addition to Episcopal High School’s Centennial Gymnasium, designed by Cannon Design, also features environmental graphics by Cannon Design’s environmental graphics group. In a new Hall of Fame area, display cases represent each sport played at the co-ed school, honor the school’s tradition of sport, and recognize alumni and coaches of distinction. Graphic banners hanging from the rafters of the building’s two gymnasiums help create a home field advantage while celebrating all of the teams within the respective leagues. Photo collages of current athletes throughout the locker-room area generate pregame excitement, inspire students, and attract great applicants to the school.

Texas Christian University

Mary Wright Admission Center

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The Mary Wright Admission Center provides students and their families with a sneak peek into Texas Christian University’s co-ed life. It is the first introduction that many visitors will have to the campus. The building houses all TCU admissions staff and is the hub for all student recruiting activities. In addition to providing planning and design services for the Wright Center, Cannon Design also developed a full “admissions experience” for the facility that includes exhibition, multimedia, and environmental components.

This environmental graphics program is tightly focused on the building’s sole purpose: recruitment. With a significant visual “wow” effect, it expresses the strengths, resources, and traditions of a larger institution in a small-college environment. Memorabilia, trivia, interactive media, and large-format graphics fuse with the building’s architecture, beckoning the senses into a visually rich and stimulating environment.

Virginia Tech

Basketball Practice Facility

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The basketball training facility for Virginia Tech’s NCAA Division One basketball program, designed by Cannon Design, also features environmental graphics by the firm’s environmental graphics group. To inspire the school’s ACC athletes and celebrate past and current success, an interpretive program uses pageantry graphics and an interactive exhibit to depict the importance of education in the career of a college athlete. Beginning in the entry lobby and extending throughout the facility, it covers the basketball program’s history, greatest moments, philosophies, and ideals. The team also developed environmental graphics that are used throughout the facility to enhance the athletic environment and fuel enthusiasm for Virginia Tech basketball. As a whole, the graphic program is a powerful tool to attract quality recruits and ignite the passion of team members, alumni, students, and Hokies fans.

Ave Maria University

Donor Recognition Display

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Aiding in securing funds for their new university, Cannon Design created fundraising materials to garner donors for Ave Maria University. The challenge of then designing an appropriate tribute to 19,000 original donors presented the environmental graphic design team a unique challenge. The solution was the Founders Wall, located in the Canizaro Library lobby. The 48’ long by 6’ high installation was inspired by the design principles of Frank Lloyd Wright.

The graphics team conceived a layered, glass-panel system while working with a laminate glass manufacturer. Sandwiched between the layers is a clear, digital-film print with inscribed donor names, along with an earth-tone mosaic embedded with the words “Ave Maria.” The university name is clearly seen from a distance, while the subtle foreground pattern of donor names emerges at a closer vantage point.

Niagara County Community College

Niagara Falls Culinary Institute

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To take advantage of a growing tourist population in the Niagara region, the administration at Niagara County Community college made the decision to relocate its popular culinary program from its suburban campus to downtown Niagara Falls. With the move, the college decided this was an opportunity to market the culinary program to students throughout Ontario and Western New York.

Cannon Design's graphic designers assisted the college with the naming and branding of the new Culinary Institute - Niagara Falls. The primary logo symbolizes the look of the falls within the folds of an iconic chef's toque. Secondary logos developed in circular and vertical formats, accommodated the multitude of applications from uniforms to plate and glassware, merchandise for the retail store, print materials, signage and electronic communications.

Concurrently with the branding process, the architectural team developed and designed the new home of the Culinary Institute, a 3000 square ft teaching kitchen and a 3000 square foot fine dining restaurant - located within walking distance of the American Falls.

Bernkopf Goodman, LLP

Law Offices

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To assist the 125-year-old, top-ranked law firm with the design and development of its new branding identity, Cannon Design created new logotype, stationery, print materials, electronic templates, and signage. Century Gothic, a sans serif font that originated in the Bauhaus movement, was selected to reflect the sophisticated identity embodied in the firm's newly renovated corporate offices. Interior design solutions for the 23,000 sf of office included a newly designed lobby, reception area and conference space, as well as an artwork program to enhance the public spaces.

County of Erie, New York

Erie County Public Safety Campus

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Prominently located at the terminus of an interstate off-ramp, the Erie County Public Safety Campus is an important gateway to the City of Buffalo. The first component of the campus houses the critical functions of the regional 911 call center, emergency operations command center and forensic science laboratories. In addition to providing architectural, engineering, interiors, and construction management services, Cannon Design also developed wayfinding and external/internal signage elements for the state-of-the-art campus. Materials, fonts, and forms firmly root the wayfinding system in the complex’s architectural language while efficiently delivering the information necessary for navigating the multistory facility.

USA Niagara Development

The Conference Center Niagara Falls

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Creating a commercial hub for thousands of visitors to this premier world tourist destination, a former retail mall was converted into a new regional conference center. The renovated facility offers immediate access to the urban core, providing 30,000 sf of exhibition space, an 11,000 sf ballroom and a 25,000 sf conference center. Detailed with a warm palette of woods, carpet and indirect lighting, the Center has become a catalyst for ongoing private development as part of a city-wide revitalization program.

In addition to full planning and design services for this adaptive re-use, Cannon Design developed a signage and graphics program employing a palette of materials consistent with the building’s interior treatments. Custom-fabricated screens facilitated the seamless integration of electronic technology into the design program.

Ave Maria University

Master Plan and Implementation

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Campuswide Signage Program Ave Maria University, the first all-new Catholic university to be established in the United States in half a century, adheres to the design principles of Frank Lloyd Wright, with campus layout and buildings employing fundamentally orthogonal geometry to create spaces of both grandeur and intimacy in a carefully shaped asymmetrical balance. Cannon Design, which provided planning and design services for the initial phase of the university and the accompanying new town of Ave Maria, applied the same Wrightian principles in creating the university’s campuswide signage master plan.

Encompassing vehicular and pedestrian signage, pin-mounted letterforms on buildings, internal wayfinding and room identification for nine buildings, and a design concept for donor recognition systems, the wayfinding program utilizes a palette of materials and graphic design elements that are fully integrated with the campus landscape and architecture. A visual standards guide specifying proper use of logo, color palette, fonts, and other components of the university’s brand system was also prepared to guide future expansion.

Albany City School District

Master Plan and Implementation

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In anticipation of the implementation of a significant program of renovations and new construction described in a new master plan, the Albany City School District asked Cannon Design to develop a districtwide standard for wayfinding and signage.

The new standard effectively achieves the district’s requirements for durability, upgradability, and ease of coordination with varying styles of architecture. After implementing the interior and exterior signage program at Sheridan Preparatory Academy, a new school designed by Cannon Design and the first of the district’s new facilities, Cannon Design worked with the School District to implement the new standard in elementary and middle schools throughout the system.

Missouri State University

Meyer Library & Campus Information Center

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Following Cannon Design’s successful renovation and expansion of Meyer Library, Missouri State University commissioned Cannon Design to develop a comprehensive wayfinding program for the renewed facility.

To effectively channel the enormous quantities of information to be broadcast throughout the building, the wayfinding program utilizes a hierarchical system that disseminates information at key decision points as needed, minimizing signage replacement during periodic relocations of services and staff. The signs echo the “open architecture” of the renovation, allowing the user to see the structure of the components. Standardized sizes and fastening systems enable future revisions to be made easily and cost-effectively as the library expands.

Hauptman-Woodward Research Institute

Structural Biology Research Center

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The new headquarters of the Hauptman-Woodward Research Institute, the 73,000 sf Structural Biology Research Center creates a world-class environment befitting an institution led by a Nobel laureate. The $21 million signature building mirrors the institution’s commitment to innovation and the trailblazing research it pursues. Beyond the leading-edge laboratories, the building expresses a culture of collaboration, revealing the activities within to the public with architecture of transparency. The building comprises a three-part geometry of elements: a rectilinear, translucent laboratory wing; a curved office wing; and a transparent three-story atrium joining the two. In combining the purity of the square and the fluidity of the curve, the building’s architecture reflects the dynamic coexistence of intuition and reason that is the essence of scientific research.

Cannon Design developed an internal and external signage program that builds upon the building’s juxtaposition of solidity, translucency, and transparency, combining aluminum, glass, and Plexiglas components for an understated, elegant, and cost-effective signage solution.