We are excited to share Echo Global Logistics HQ has earned a 2018 Recognizing Exemplary Design (RED) Award from the International Interior Design Association (IIDA) Illinois Chapter. Echo stood out amidst a competitive field that saw the most submissions ever in the awards program’s history. The success of the Echo project stemmed in large part from the collaborative approach taken by Echo Global Logistics, CannonDesign, ConocCo Project Management, CBRE and Skender Construction.
Project Description and Video
The formula for an echo is “Velocity=Distance/Time.” This equation is the DNA of transportation logistics at Echo Global Logistics and the essence of its 132,000 sf headquarters expansion. The Echo brand is apparent as soon as one enters the space. “ECHO” is sculpted as four massive letters in weathered steel. The letters are set at different angles to create a shifting experience for passersby. Upon entry, the E is perfectly aligned and luminous, while the O appears darker and more abstract. As the individual moves, each letter comes into similar focus as the others change shape, altering perception with distance and time.