Natasha Luthra joins CannonDesign as Design Technology Leader

Natasha Luthra

October 31, 2022

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Recognized as one of the industry’s foremost design technology influencers, Natasha will lead the implementation of advanced design technologies, including computational tools and workflows, immersive realities, artificial intelligence, advanced analysis and visualization, and other data-informed processes.

Natasha joins us with nearly 15 years’ experience leading technological advances at global design firms. Most recently, she was the Director of Emerging Technologies with Jacobs where she explored and implemented new tools to strengthen the firm’s design and delivery efforts. One of her greatest strengths is identifying and demystifying technology trends to help teams anticipate what the future of design will look like and stay focused on those that can achieve true impact.  

“Natasha is one of the most respected voices in the realm of design technology,” said Brooke Grammier, our Chief Information Officer. “She has a rare understanding of not only current and future digital design tools, but also business strategy and the forces shaping our clients’ industries. I’m looking forward to her leadership as we grow our design technology ecosystem.” 

In addition to guiding our firm’s vision for design technology, Natasha will oversee our design technology team. She’ll foster new applications through R&D, implement best practices and oversee firm-wide adoption of the latest tools and programs.


  • Technology is no longer just an enabling tool. It drives everything we do as designers. CannonDesign has fully embraced this reality and I’m so happy to be here.

    Natasha Luthra Design Technology Leader

Natasha is a sought-after thought leader, having presented at the Leadership Forum at Autodesk University, BILT NA, BIMForum and the American Institute of Architects’ (AIA) National Convention. She has been featured in and written articles for Architect Magazine, Design Intelligence, AIA YAF Connection and AUGIWorld. In 2018, she was the Chair for Technology in Architectural Practice—the American Institute of Architects' knowledge community focused on the intersection of technology and architecture.