Museum of Tolerance

Immersive spaces promote tolerance and inclusion

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Client
Simon Wiesenthal Center
Location
Global Projects
Status
Completed and in progress

Our Yazdani Studio has a long, rewarding relationship with the Simon Wiesenthal Center, a Jewish global human rights organization that confronts anti-Semitism, hate and terrorism while promoting human rights and dignity. Our collaborative efforts span the globe and include remarkably immersive exhibits, public garden spaces and even mobile museums.

The partnership has catalyzed award-winning design work that brings to life the Simon Wiesenthal Center's incredible content and Oscar-winning films. Moreover, the work changes lives and perspectives for the better each day. New people from across the globe experience these spaces annually and carry the messages of inclusion, acceptance and peace forward in their communities and daily lives.

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The "We The People" exhibit at the Museum of Tolerance in LA serves as an extraordinary kaleidoscope that celebrates America’s diversity and addresses the challenges and ongoing struggle for equal rights.

Social Lab

One of our most recent projects is the Claudia and Nelson Peltz Social Lab at the Museum of Tolerance Los Angeles. The immersive 10,000-square-foot space features 15 distinct areas that promote tolerance and inclusion on different scales—starting with individual biases, to local issues, national conflicts and global crises—highlighting the interconnectivity.

In every instance, the new Social Lab cross-pollinates messages and themes from other areas of the museum and modernizes the experience.

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The "Global Crisis Center" exhibit highlights major challenges related to the world refugee crisis, climate change and beyond, and helps people understand what they can do to have a positive impact.
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The design team brought great attention to each unique exhibit in the lab and ensured a seamless, enjoyable visitor flow.

Mobile Museum of Tolerance

Elsewhere, the Simon Wiesenthal Center Illinois worked with our team to create a state-of-the-art bus fitted with interactive tech and theater seating to provide one-of-a-kind learning experiences to students and adults alike. The bus travels to schools and communities across Illinois, promoting a more inclusive society.

The bus exterior is adorned with the images of famous human rights leaders throughout history. Inside, programming provides powerful emotive and cognitive stimuli that addresses pressing social issues in ways that complement and supplement existing school and community resources.

Mobile Museum Of Tolerance exterior
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Mobile Museum Of Tolerance interior

Museum of Tolerance Jerusalem

On the other side of the world, our team worked with the Simon Wiesenthal Center in Jerusalem to design the exhibits and public garden space for its latest museum.

The interior exhibits echo the same wonderful messages of other MOT spaces, and the outdoor garden is elevated to create a clear path to the front door. The garden functions as a key part of the museum, carrying its message of tolerance out across the museum's 13-acre campus. An open-air amphitheater sits at the heart of the site.

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Designed to inspire and educate, the exhibits advance tolerance and human dignity for all.
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The geometry of the garden is designed to continue the language of the museum, designed by a local Israeli architect, creating a synergistic forecourt to the museum.
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The geometry of the garden is designed to continue the language of the museum, designed by a local Israeli architect, creating a synergistic forecourt to the museum.

The Life of Anne Frank

In 2013, we worked with the Simon Wiesenthal Center to create "Anne," an experiential exhibit that moves visitors through Anne Frank's harrowing journey, starting with her earliest days in Germany and following her onto the streets of Amsterdam as she descends into the nightmare of The Third Reich.

An in-depth introduction to her family at-large gives this exhibit a breadth and perspective never seen before in American Anne Frank exhibitions.

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The central design element of Anne is an ‘infinity wall’ symbolizing her life and continued legacy. The wall is clad with over 15,000 rolled garments depicting the innocent lives lost during the Holocaust while doubling as an acoustical wall for the space.
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